the brand
We're committed to creating a sports entertainment brand that'll shape the world for generations to come. We’re driven to create an electrifying experience that outshines the present and transcends time. This passion isn't just about us; it's about building a legacy that future sports fans will embrace and cherish. So buckle up, because we're on a thrilling ride to leave a mark that will last forever.
our core values
vision & mission
our vision
To be the most loved platform for action-seeking millennial & Gen Z sports fans.
our mission
To build the simplest, easiest and most-exciting real-money fantasy games in the world, helping us create the most interactive community around the live sports viewing experience for you and your friends.
the hype man
Sports are hype. Winning is hype. And PrizePicks brings that hype every day.
We see ourselves as the ultimate hype man. This is entertainment. And entertainment is fun! Our job is to channel that feeling into everything we do. In the same way that music brings people together, sports and esports do the same thing. They create community, elevate the thrill of the moment and infuse life with a sense of fun and competition. At the heart of our brand lie three core pillars.
Energy
Energy is infectious, but being energetic is a choice. And by infusing energy into our interactions and engagements, we can create a captivating atmosphere that resonates with our audience. Just like a big shot or big catch can electrify the crowd, our energy fosters excitement, fuels creativity and keeps our community engaged, leaving a lasting impact.
relatable
In a world where authenticity is always tested, we strive to be relatable and real to our audience. We’re here to hype up our members, not lie to them. By being relatable and being real, we build trust and foster meaningful connections with our community, making them feel like an an integral part of the brand – because without them, we don’t have a brand.
Loyal
Loyalty is at the core of our relationship with our members. We are committed to standing by our audience through thick and thin, providing them with consistent value, exceptional experiences and a sense of belonging. By promoting loyalty, we create a community of advocates who not only support us, but inherently promote our brand and share the mission of PrizePicks with their circles.